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Space Race
An Inside View Of The Future Of Communications Planning
language: english
Publisher:
JOHN WILEY & SONS INC, September of 2005 ‧
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SYNOPSIS
The discipline of total communications planning, in which agencies coordinate a client's communication across all marketing channels and disciplines, is forcing the media agencies to move into the future. This title deals with the future of communications planning.
DETeBook com proteção para wookreaderILS
| Property | Description |
|---|---|
| ISBN: | 9780470094518 |
| Publisher: | JOHN WILEY & SONS INC |
| Release Date: | September of 2005 |
| Language: | English |
| Cover: | Hardcover |
| Pages: | 322 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9780470094518 |
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