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Selling Modernity
Advertising In Twentieth-Century Germany
language: english
Publisher:
DUKE UNIVERSITY PRESS, August of 2007 ‧
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SYNOPSIS
Explores the relationship between advertising and propaganda in Nazi Germany, influence of US on German advertising, use of advertising to promote mass consumption in West Germany, and prohibition of advertising in East Germany. This book focuses on those who shaped the depiction of a company's products, reputation, and visions of modern life.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780822340690 |
| Publisher: | DUKE UNIVERSITY PRESS |
| Release Date: | August of 2007 |
| Language: | English |
| Dimensions: | 126 x 190 x 22 mm |
| Cover: | Softcover |
| Pages: | 384 |
| Format: | Book |
| Collection: | Dk Eyewitness Travel Guide |
| Categories: |
Books in English
>
Management
>
Advertising
|
| EAN: | 9780822340690 |
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