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Qualitative Research
Good Decision Making Through Understanding People, Cultures And Markets
language: english
Publisher:
KOGAN PAGE LTD, October of 2009 ‧
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SYNOPSIS
Helps those who have limited experience of qualitative research (QR), to become proficient buyers of research. This title enables buyers to commission QR with confidence; to choose a supplier, agree a methodology with the research agency, understand the process and end up with useful outputs which address the initial research issues.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780749454647 |
| Publisher: | KOGAN PAGE LTD |
| Release Date: | October of 2009 |
| Language: | English |
| Cover: | Softcover |
| Pages: | 272 |
| Format: | Book |
| Categories: |
Books in English
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Management
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Marketing
|
| EAN: | 9780749454647 |
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