Proximity Marketing

Converging Community, Consciousness, And Consumption

by Rajagopal
language: english
Publisher: BUSINESS EXPERT PRESS, April of 2024 ‧
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Presents innovative concepts, best practices, and case studies on proximity marketing strategy in the emerging markets through theoretical foundations, design arguments, and managerial analysis. Converges the business, social, crowd, and behavioral ecosystems with the proximity marketing approaches.

Proximity Marketing

Converging Community, Consciousness, And Consumption

by Rajagopal

Property Description
ISBN: 9781637425770
Publisher: BUSINESS EXPERT PRESS
Release Date: April of 2024
Language: English
Dimensions: 152 x 229 x 20 mm
Cover: Softcover
Pages: 218
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Management > Marketing
EAN: 9781637425770