Media Messages In American Presidential Elections

by Diana Owen
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, January of 1991 ‧
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Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

Media Messages In American Presidential Elections

by Diana Owen

Property Description
ISBN: 9780313263620
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: January of 1991
Language: English
Cover: Hardcover
Pages: 224
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9780313263620