Capa do artigo Measuring The Effectiveness Of Image And Linkage Advertising

Measuring The Effectiveness Of Image And Linkage Advertising

The Nitty-Gritty Of Maxi-Marketing

by Arch Woodside
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, August of 1996 ‧
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Dr. Woodside picks up where other books on maxi-marketing leave off, to prove that the effectiveness of image and linkage advertising can be measured, and to show advertising professionals how to do it.

Measuring The Effectiveness Of Image And Linkage Advertising

The Nitty-Gritty Of Maxi-Marketing

by Arch Woodside

Property Description
ISBN: 9780899309842
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: August of 1996
Language: English
Cover: Hardcover
Pages: 280
Format: Book
Collection: Contributions In Drama & Theatre Studies
Categories: Books in English > Management > Advertising
EAN: 9780899309842

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