Marketing Success Stories

South African Case Studies

by Ricardo Machado e Michael Cant
language: english
Publisher: OXFORD UNIVERSITY PRESS SOUTHERN AFRICA, November of 2010 ‧
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Marketing success stories 7th edition is a South African narrative edition covering the strategies of well-known local companies that have, through a range of marketing interventions, repositioned themselves or grown market share.

Marketing Success Stories

South African Case Studies

by Ricardo Machado e Michael Cant

Property Description
ISBN: 9780195994896
Publisher: OXFORD UNIVERSITY PRESS SOUTHERN AFRICA
Release Date: November of 2010
Language: English
Dimensions: 169 x 241 x 12 mm
Cover: Softcover
Pages: 288
Format: Book
Collection: Oxford India Paperbacks
Categories: Books in English > Management > Marketing
EAN: 9780195994896