Marketing Fundamentals

by Risha Khandelwal
language: english
Publisher: Arcler Press, March of 2026 ‧
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Uncover how marketing connects businesses with consumers through value creation, relationship-building, and strategic positioning. Explore market segmentation, consumer behavior, branding, digital trends, and sustainable practices using practical examples and analytical frameworks to drive growth in competitive markets.

Marketing Fundamentals

by Risha Khandelwal

Property Description
ISBN: 9781779568700
Publisher: Arcler Press
Release Date: March of 2026
Language: English
Dimensions: 203 x 254 x 20 mm
Cover: Softcover
Pages: 234
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781779568700