Capa do artigo Managing Corporate Communication

Managing Corporate Communication

A Cross-Cultural Approach

by Stephen Quigley e Rosella Gambetti
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, November of 2012 ‧
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Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.

Managing Corporate Communication

A Cross-Cultural Approach

by Stephen Quigley e Rosella Gambetti

Property Description
ISBN: 9780230348028
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: November of 2012
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 552
Format: Book
Collection: The Palgrave Macmillan Asian Business Series
Categories: Books in English > Management > Management and Organization
EAN: 9780230348028

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