Implications And Impacts Of Esports On Business And Society
Emerging Research And Opportunities
language: english
Publisher:
IGI GLOBAL, October of 2019 ‧
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SYNOPSIS
Presents research exploring the immersion of competitive electronic sports and applications within global marketing, business, and society. Featuring coverage on a range of topics such as social networking and sponsorship branding, this book is aimed at anyone seeking current research on potential business opportunities in the eSports industry.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781799815396 |
| Publisher: | IGI GLOBAL |
| Release Date: | October of 2019 |
| Language: | English |
| Dimensions: | 255 x 177 x 15 mm |
| Cover: | Softcover |
| Pages: | 208 |
| Format: | Book |
| Categories: |
Books in English
>
Engineering
>
General Engineering
|
| EAN: | 9781799815396 |