Implications And Impacts Of Esports On Business And Society

Emerging Research And Opportunities

by Brad Clark, Norm O'Reilly, Gashaw Abeza, David J. Finch e David Legg
language: english
Publisher: IGI GLOBAL, October of 2019 ‧
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Presents research exploring the immersion of competitive electronic sports and applications within global marketing, business, and society. Featuring coverage on a range of topics such as social networking and sponsorship branding, this book is aimed at anyone seeking current research on potential business opportunities in the eSports industry.

Implications And Impacts Of Esports On Business And Society

Emerging Research And Opportunities

by Brad Clark, Norm O'Reilly, Gashaw Abeza, David J. Finch e David Legg

Property Description
ISBN: 9781799815396
Publisher: IGI GLOBAL
Release Date: October of 2019
Language: English
Dimensions: 255 x 177 x 15 mm
Cover: Softcover
Pages: 208
Format: Book
Categories: Books in English > Engineering > General Engineering
EAN: 9781799815396