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Handbook Of Research On Consumerism In Business And Marketing
Concepts And Practices
language: english
Publisher:
Idea Group,U.S., March of 2014 ‧
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SYNOPSIS
"This book features research on diverse topics on consumerism in the global marketplace, focusing on the ways in which businesses can improve their relationships with customers as well as analyze and influence purchasing behavior"--
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| Property | Description |
|---|---|
| ISBN: | 9781466658806 |
| Publisher: | Idea Group,U.S. |
| Release Date: | March of 2014 |
| Language: | English |
| Cover: | Hardcover |
| Pages: | 608 |
| Format: | Book |
| Collection: | Encyclopedia Of Visual Medicine Series |
| Categories: |
Books in English
>
Management
>
Marketing
|
| EAN: | 9781466658806 |
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