Entry Barriers And Market Entry Decisions

A Guide For Marketing Executives

by Fahri Karakaya e Michael J. Stahl
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, December of 1991 ‧
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Chapter 5 explores the relationship between exit and entry barriers and makes the case that the fear that market exit might be costly often plays an important role in market entry decisions.

Entry Barriers And Market Entry Decisions

A Guide For Marketing Executives

by Fahri Karakaya e Michael J. Stahl

Property Description
ISBN: 9780899305479
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: December of 1991
Language: English
Cover: Hardcover
Pages: 224
Format: Book
Collection: New Perspectives In Clinical Microbiology
Categories: Books in English > Management > Management and Organization
EAN: 9780899305479

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