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Disruption
Overturning Conventions And Shaking Up The Marketplace
language: english
Publisher:
JOHN WILEY & SONS INC, December of 1996 ‧
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SYNOPSIS
Disruption? It's nothing new. Just look at any of the breakthrough business ideas of the last thirty years-from Federal Express overnight delivery to Saturn's fixed sticker price-and you'll see a perfect example of the principle of disruption in action.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780471165651 |
| Publisher: | JOHN WILEY & SONS INC |
| Release Date: | December of 1996 |
| Language: | English |
| Dimensions: | 159 x 237 x 17 mm |
| Cover: | Hardcover |
| Pages: | 256 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Management and Organization
Books in English > Management > Advertising |
| EAN: | 9780471165651 |
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