Digital Play

The Interaction Of Technology, Culture, And Marketing

by Stephen Kline, Greig De Peuter e Nick Dyer-Witheford
language: english
Publisher: MCGILL-QUEEN'S UNIVERSITY PRESS, May of 2003 ‧
OUT OF STOCK OR NOT AVAILABLE
Sell ​​your book
Traces the development of video gaming from its origins in hacker circles to its status as a $20 billion global cultural industry. This book intends to debunk cyber-guru optimism about globally networked digital communications by analysing the management practices of the corporations that designed and marketed video games to youthful audiences.

Digital Play

The Interaction Of Technology, Culture, And Marketing

by Stephen Kline, Greig De Peuter e Nick Dyer-Witheford

Property Description
ISBN: 9780773525917
Publisher: MCGILL-QUEEN'S UNIVERSITY PRESS
Release Date: May of 2003
Language: English
Dimensions: 162 x 227 x 27 mm
Cover: Softcover
Pages: 376
Format: Book
Categories: Books in English > Computing > Other Applications
Books in English > Others
EAN: 9780773525917