Customer Science

Behavioral Insights For Creating Breakthrough Customer Experiences

by Alexander Chernev
language: english
Publisher: Cerebellum Press, July of 2022 ‧
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Customer Science builds on the latest findings in the domains of behavioral economics and social psychology to examine the customer experience-from activating a need, to buying your offerings, to becoming a loyal customer and advocate for your company. The different stages of customer experience define the&

Customer Science

Behavioral Insights For Creating Breakthrough Customer Experiences

by Alexander Chernev

Property Description
ISBN: 9781936572755
Publisher: Cerebellum Press
Release Date: July of 2022
Language: English
Dimensions: 191 x 235 x 20 mm
Cover: Softcover
Pages: 230
Format: Book
Categories: Books in English > Others
EAN: 9781936572755