Capa do artigo Culture And Consumption Ii

Culture And Consumption Ii

Markets, Meaning, And Brand Management

by Grant David Mccracken
language: english
Publisher: INDIANA UNIVERSITY PRESS, July of 2005 ‧
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A follow-up to "Culture and Consumption", this book trades the platitudes about the consumer society for an anthropological treatment. It includes essays on homes, cars, people, and social mobility, celebrities, consumerism, self-invention, museums and the power of objects, the anthropology of advertising, and more.

Culture And Consumption Ii

Markets, Meaning, And Brand Management

by Grant David Mccracken

Property Description
ISBN: 9780253217615
Publisher: INDIANA UNIVERSITY PRESS
Release Date: July of 2005
Language: English
Dimensions: 153 x 234 x 13 mm
Cover: Softcover
Pages: 240
Format: Book
Collection: Timesaver
Categories: Books in English > Management > Marketing
EAN: 9780253217615

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