Connecting With Consumers Through Effective Personalization And Programmatic Advertising

language: english
Publisher: IGI GLOBAL, January of 2024 ‧
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In the rapidly evolving digital landscape, the ability to connect with consumers through personalized and programmatic advertising has become a vital skill for global companies. As the market undergoes a paradigm shift towards consumer-centric approaches, the need for comprehensive knowledge in this domain is escalating every day.

Connecting With Consumers Through Effective Personalization And Programmatic Advertising

Property Description
ISBN: 9781668491461
Publisher: IGI GLOBAL
Release Date: January of 2024
Language: English
Dimensions: 216 x 279 x 20 mm
Cover: Hardcover
Pages: 308
Format: Book
Collection: E-Book Collection - Copyright 2022
Categories: Books in English > Others
EAN: 9781668491461

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