Chinese Consumer Market

Opportunities And Risks

by Lei Tang
language: english
Publisher: Woodhead Publishing Ltd, April of 2009 ‧
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China is playing an increasingly important role in the world's economy. This title examines the changing consumer business environment in China. It offers predictions about the evolution of the Chinese consumer market in the different sectors as well as the likely strategic implications for global consumer oriented companies.

Chinese Consumer Market

Opportunities And Risks

by Lei Tang

Property Description
ISBN: 9781843343325
Publisher: Woodhead Publishing Ltd
Release Date: April of 2009
Language: English
Cover: Hardcover
Pages: 250
Format: Book
Categories: Books in English > Economics, Finance and Accounting > Economy
EAN: 9781843343325