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Children
Consumption, Advertising & Media
language: english
Publisher:
COPENHAGEN BUSINESS SCHOOL PRESS, August of 2002 ‧
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SYNOPSIS
The title presents a collection of studies by researchers in the field of consumption, advertising and media in relation to children. It aims to shed light on the relationship between consumer behaviour, advertising and communication in general with a special focus on children and adolescents.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9788763001007 |
| Publisher: | COPENHAGEN BUSINESS SCHOOL PRESS |
| Release Date: | August of 2002 |
| Language: | English |
| Dimensions: | 175 x 237 x 19 mm |
| Cover: | Softcover |
| Pages: | 302 |
| Format: | Book |
| Collection: | Asia Business Development S. |
| Categories: |
Books in English
>
Social Sciences and Humanities
>
Communication and Journalism
Books in English > Others |
| EAN: | 9788763001007 |
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