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Chaotic Markets
Thriving In A World Of Unpredictability
Book
eBook
language: english
Publisher:
BLOOMSBURY PUBLISHING PLC, January of 2007 ‧
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SYNOPSIS
Drawing from decades of research, teaching, and consulting in the fields of marketing and strategy, the author demystifies the forces of market chaos, including technological change, globalization, and consumer behavior, showing readers how to identify those forces that can be turned to their competitive advantage.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780275993719 |
| Publisher: | BLOOMSBURY PUBLISHING PLC |
| Release Date: | January of 2007 |
| Language: | English |
| Cover: | Hardcover |
| Pages: | 224 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Management and Organization
Books in English > Others |
| EAN: | 9780275993719 |
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