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Casing Persuasive Communication
language: english
Publisher:
KENDALL/HUNT PUBLISHING CO ,U.S., September of 2013 ‧
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SYNOPSIS
Exposes the reader to persuasive communication through different lenses, and highlights the link between theory and practice. These will help the reader better understand the role of dialogic exchanges in the process of persuasion, and to differentiate effective from ineffective strategies.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781465217530 |
| Publisher: | KENDALL/HUNT PUBLISHING CO ,U.S. |
| Release Date: | September of 2013 |
| Language: | English |
| Dimensions: | 184 x 232 x 25 mm |
| Cover: | Softcover |
| Pages: | 450 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Management and Organization
Books in English > Others |
| EAN: | 9781465217530 |
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