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Campaigning To The New American Electorate
Advertising To Latino Voters
language: english
Publisher:
Stanford University Press, April of 2010 ‧
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SYNOPSIS
Compares the campaign efforts used to target Latinos with those directed at the rest of the electorate and focuses on televised Spanish and English-language advertising developed for the 2000 and 2004 presidential elections, as well as for dozens of congr
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780804768962 |
| Publisher: | Stanford University Press |
| Release Date: | April of 2010 |
| Language: | English |
| Dimensions: | 150 x 226 x 18 mm |
| Cover: | Softcover |
| Pages: | 216 |
| Format: | Book |
| Collection: | Stanford Politics And Policy |
| Categories: |
Books in English
>
Politics
>
Politics in General
|
| EAN: | 9780804768962 |
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