Brides, Inc.

American Weddings And The Business Of Tradition

by Vicki Howard
language: english
Publisher: UNIVERSITY OF PENNSYLVANIA PRESS, August of 2008 ‧
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Reveals how many of our customs and wedding rituals were the product of sophisticated advertising campaigns, merchandising promotions, and entrepreneurial innovations. The businesses and entrepreneurs, from jewelers to bridal consultants and caterers, set the stage for today's multibillion-dollar industry.

Brides, Inc.

American Weddings And The Business Of Tradition

by Vicki Howard

Property Description
ISBN: 9780812220452
Publisher: UNIVERSITY OF PENNSYLVANIA PRESS
Release Date: August of 2008
Language: English
Dimensions: 152 x 229 x 20 mm
Cover: Softcover
Pages: 320
Format: Book
Collection: The City In The Twenty-First Century
Categories: Books in English > Management > Hospitality and Tourism
Books in English > Others
EAN: 9780812220452

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