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Basics Advertising: Copywriting
language: english
Publisher:
BLOOMSBURY PUBLISHING PLC, June of 2008 ‧
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SYNOPSIS
Presents a comprehensive teaching tool, exploring the act of copywriting and the intrinsic nature of the role of the copywriter in the overall advertising process. This book covers subjects such as: how to generate ideas, improving and mastering your language skills and how to create effective advertising copy.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9782940373680 |
| Publisher: | BLOOMSBURY PUBLISHING PLC |
| Release Date: | June of 2008 |
| Language: | English |
| Cover: | Softcover |
| Pages: | 176 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Advertising
Books in English > Others |
| EAN: | 9782940373680 |