Capa do artigo Authenticâ„¢

Authenticâ„¢

The Politics Of Ambivalence In A Brand Culture

by Sarah Banet-Weiser
language: english
Publisher: NEW YORK UNIVERSITY PRESS, October of 2012 ‧
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Argues that brands are about culture as much as they are about economics

Authenticâ„¢

The Politics Of Ambivalence In A Brand Culture

by Sarah Banet-Weiser

Property Description
ISBN: 9780814787137
Publisher: NEW YORK UNIVERSITY PRESS
Release Date: October of 2012
Language: English
Cover: Hardcover
Pages: 279
Format: Book
Collection: Critical Cultural Communication
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9780814787137

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SARAH BANET-WEISER

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