Applied Strategic Planning

How To Develop A Plan That Really Works

by Leonard D. Goodstein, J. William Pfeiffer e Timothy M. Nolan
language: english
Publisher: MCGRAW-HILL EDUCATION - EUROPE, June of 1993 ‧
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Takes managers through various phases of the strategic planning process, including: how to determine if an organization is ready for strategic planning, effectively communicate a corporate vision, recognize the role of culture in changing strategic direction, understand the various roles of a consultant and write effective mission statements.

Applied Strategic Planning

How To Develop A Plan That Really Works

by Leonard D. Goodstein, J. William Pfeiffer e Timothy M. Nolan

Property Description
ISBN: 9780070240209
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Release Date: June of 1993
Language: English
Dimensions: 160 x 236 x 33 mm
Cover: Hardcover
Pages: 379
Format: Book
Collection: Cambridge Library Collection - Naval Chronicle
Categories: Books in English > Management > Management and Organization
EAN: 9780070240209