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Experiential Marketing eBook
Secrets, Strategies, And Success Stories From The World''S Greatest Brands
language: english
Publisher:
WILEY, April of 2016 ‧
see product details
30,48€
10% OFF
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IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781119145899 |
| Publisher: | WILEY |
| Release Date: | April of 2016 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | |
| Categories: |
eBooks in English
>
Management
>
Management and Organization
|
| EAN: | 9781119145899 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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