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Building Customer-Brand Relationships eBook
language: english
Publisher:
TAYLOR & FRANCIS, January of 2015 ‧
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87,44€
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
IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Presents an approach to marketing communications in the 'push-pull' marketplace that combines traditional outbound communications with the inbound or 'pull' media of Internet, mobile communications, and social networks. This book takes a different view - that the marketer and the customer build the ongoing brand value together.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781317475613 |
| Publisher: | TAYLOR & FRANCIS |
| Release Date: | January of 2015 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Economics, Finance and Accounting
>
Economy
eBooks in English > Management > Marketing |
| EAN: | 9781317475613 |
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