Fotografia de Nir Eyal

Nir Eyal

Nir Eyal é formado pela Stanford Graduate School of Business e pela Emory University, e fez carreira nas áreas dos videojogos e da publicidade.
Lecionou no Hasso Plattner Institute of Design e na Stanford Graduate School of Business.
Orador em conferências e eventos de empresas da Fortune 500, escreve sobre tecnologia, psicologia e negócios, tendo sido publicado em órgãos tão diversos como The New York Times, Harvard Business Review, Psychology Today, TechCrunch e Time.
O seu livro, Hooked: Como Desenvolver Produtos e Serviços que Criam Hábitos (ed. Vogais, 2021), figura na lista de bestsellers do The Wall Street Journal e foi traduzido para cerca de 20 idiomas.

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