Marcos Cobra

Marcos Cobra é administrador, Mestre e Doutor pela Escola de Administração de Empresas de São Paulo (Fundação Getulio Vargas). Dirige o Departamento de Marketing da mesma instituição e foi Presidente da ALAM - Associación Latino Americana de Académicos de Marketing - de 2001 a 2005. É autor de diversos livros sobre marketing e vendas.
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