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Experiential Marketing eBook
Secrets, Strategies, And Success Stories From The World''S Greatest Brands
idioma: inglês
Editor:
WILEY, abril de 2016 ‧
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30,48€
10% DESCONTO
CARTÃO
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9781119145899 |
| Editor: | WILEY |
| Data de Lançamento: | abril de 2016 |
| Idioma: | Inglês |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | |
| Classificação Temática: |
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| EAN: | 9781119145899 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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