Sobre o livro
The second edition of this core textbook, edited and contributed to by recognised international authorities on the subject, outlines the critical contextual and theoretical issues of business and management in Asia and offers a fresh, topical analysis of management in the major Asian nations. Featuring an accessible two-part structure and updated with the latest research, the book will enable students to assess Asian management systems and the strategies adopted by corporations and governments. The text's thought-provoking teaching and learning tools guide students through a number of the key issues in the field, including globalization, regionalism, corporate social responsibility, ethics and sustainability.This is an ideal textbook for upper-level undergraduates and MBA/MA students studying modules in Asian Business and Management. In addition, it is an essential text for managers and executives seeking a more realistic understanding of business and management in Asia as an evolving adaptive system.